This is a ritual event wishing for the success of 2023 Daegu Yangnyeongsi Herbal Medicine Festival.


※ What about Goyu Ancestral Rites?
It is an ancestral rite in commemoration of Yandi Shennong (the god of agriculture) who began to use roots of herbs and barks of trees as the herbal medicine for the first time in human history.

Koyuje

· Event schedule : 10/5
· Venue : East side of Yangnyeongsi 

An event for announcing the official opening of the 2023 Daegu Yangnyeongsi Herbal Medicine Festival and wishing the advancement of Daegu Yangnyeongsi.



○ Order of event



1. Medicinal herb administrator parade & Hanbok fashion performance -> 2. Delivering and reading the royal order -> 3. Guest introduction -> 4. Medicinal Herb Offering Performance -> 5. Opening performance -> 6. Directing of flash mob -> 7. Event hall tour



# Performance 1. Medicinal herb offering and appearance of gongjindang

# Performance 2. Health wishing interview

# Performance 3. Writing a health message

# Performance 4. Yangnyeongsi is waiting for you! Flash mob

Opening Ceremony

· Event schedule : 10/5
· Venue : In front of Jeil Church 

Street busking performance program

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A special live broadcast commemorating Daegu Yangnyeongsi Herbal Medicine Festival.

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Main cast : Lim Jung Hee, Parc Jae Jung, Hyojung (OH MY GIRL), Kim Ki-tae, Lee Ju Hyuk

Sing to You – Special Live Broadcast

· Event schedule : 10/5
· Venue : At the plaza in front of the Museum of Oriental Medicine 

1. - Herbal perfume making experience (paid experience)

- An experience of learning the effects of various herbal materials and making your own perfume using herbal ingredients



2. - Fragrance identifying experience

- An experience of learning about the types and effects of fragrance etc. and guessing the type of fragrance by smelling various fragrances

Herbal fragrance experience

· Event schedule : all-day event
· Venue : Donghwadang Druggist - Cheonil herbal medicine shop 

- You can learn how to wrap an herb packet in the traditional way of Daegu Yangnyeongsi with a history of 365 years.

Herbal medicine packing class

· Event schedule : all-day event
· Venue : Gyeongbuk Druggist – Donghwadang Druggist 

You can experience a foot bath outdoors and recover from fatigue with water infused with herbal medicine.

Have a time of recharge with a foot bath.

Foot spa(Outdoor)

· Event schedule : all-day event
· Venue : At the plaza in front of the Museum of Oriental Medicine 

○ Connected with the ICT Sasang Constitution Center in the Herbal Medicine Medical Experience Town, the lounge has been set up with a vending machine with herbal medicine tea and resting area per physical constitution.

- Herbal medicine capsule drawing, a photo zone with scents of herbal medicine using plant walls

Sasang Constitution Lounge

· Event schedule : all-day event
· Venue : the parking lot of Daesung Energy 

○ A free examination and health consulting center accompanied by a Korean medicine doctor

○ Treatment items : Chuna manual therapy for body-type correction, herbal medicine obesity clinic


○ Enjoy the festival and heal with herbal medicine.

Korean Medicine Experience Center

· Event schedule : all-day event
· Venue : the parking lot of Daesung Energy 

Herbal cosmetics making experience (paid experience)

Herbal cosmetics making experience

· Event schedule : all-day event
· Venue : Gyeongbuk Druggist – Donghwadang Druggist 

Meet ‘Daegu Yangnyeongsi Herbal Medicine Festival’ on the metaverse
Encounter a whole new side of Yangnyeongsi

https://www.dgyangnyeongsi.com

Metaverse

· Event schedule : all-day event
· Venue : Donghwadang Druggist - Cheonil herbal medicine shop 

Take pictures wearing Korea’s traditional attire hanbok.

Paid experience of 5,000 won an hour

Hanbok experience

· Event schedule : all-day event
· Venue : Daegu Yangnyeongsi Oriential Medicine Museum 

Real-time live broadcasts are aired throughout the event site.

Yangnyeongsi radio

· Event schedule : all-day event
· Venue : Daegu Yangnyeongsi Oriential Medicine Museum 

Through facial recognition using ICT technology, sasang
physical constitution is discerned and exercise methods, dietary therapy, and other health information suited to one’s constitution are provided.


Experience time : 10:00~12:00 / 13:00~15:00 / 15:30~17:30


- Experience program

1. Virtual examination experience of a Korean medicine doctor

2. Finger acupressure

3. Herbal medicine boiling pot experience

4. Herbal qi-training experience

5. Cognitive ability training experience

6. Stress measurement

ICT Sasang Constitution Center (ICT Herbal Medicine Experience)

· Event schedule : all-day event
· Venue : Korean Medicine Experience Town 

○ Excellent herbal medicine products of Yangnyeongsi are introduced and promoted via Youtube.


○ A lucky ticket drawing ceremony is also held for purchasing customers in the Yangnyeongsi Shopping Area

‘Radio Show of Herbal Medicine Everywhere & Drawing of Lucky Ticket’

· Event schedule : all-day event
· Venue : Korean Medicine Experience Town 

○ There are medicinal herbs and trees such as Astragali Radix, peony, root of pasqueflower et al, and sculptures like action figures of Yangnyeongsi (Yangnyeongsi and Daehani), creating a garden.


○ A medicinal herb guide is available to offer information on various medicinal herbs.

Hill of Medicinal Herbs

· Event schedule : all-day event
· Venue : In front of Suhyup Bank 

⊙ We display and sell various excellent oriental medicines of Yangnyeongsi in front of the pharmacies in the street of Yangnyeongsi.

Promoting and selling the products of Yangnyeongsi

· Event schedule : all-day event
· Venue : The whole area of Yangnyeongsi 

- We sell the herbal medicine tea inexpensively in collaboration with medicine breweries in Yangnyeongsi.


- You can enjoy the teas comfortably at the rest area


Courier service is provided for purchasing customers as well.

Yangnyeong Teahouse

· Event schedule : all-day event
· Venue : In front of Saewondang Druggist 

Various herbal medicine-related products are exhibited and sold by Yangnyeongsi member companies and herbal medicine-related organizations.

Herbal Medicine Promotion Hall

· Event schedule : all-day event
· Venue : East side of Yangnyeongsi 

Flea market

- Herbal medicine-related products and various handicrafts are exhibited and sold.

Youth bobusang (Flea market)

· Event schedule : all-day event
· Venue : Baekchodang Herbal Medicine Shop - Seongnae 2 Dong Community Service Center 

⊙ Content of the Event

: There are abundant of foods using various raw materials of oriental medicine in our lives.

Marketplace of Oriental Medicine Food

· Event schedule : all-day event
· Venue : Sahwa parking lot